STRETAG: In The Past 5 Years, The Army Has Made Tens Of Millions Of Dollars.



National tide, that is, domestic

。

With the rise of China's power, China has entered a new era of vigorously developing high-quality brands with independent intellectual property rights, and the trend of developing the domestic trend culture that respects traditional and subversive rules is growing rapidly.

In 2018, Lining, Huili and other Chinese original brand benchmarks boarded.

On the international stage, it became famous and aroused a warm response. In 2018, it was also given the definition of "the first year of the national tide".

According to Jingwei venture's report on tide brand, China is expected to become the world's largest clothing consumer market in 2025, which means that China's clothing brand market will reach trillion level.

With the old products of Lining and Huili, the subversion and innovation of their products, as well as CLOT and MADNESS, etc.

The influence of taking advantage of goods has long been a huge substitute for foreign brands.

With the continuous emergence of the tide brand and the continuous expansion of the user market, focusing on original design and making the "Chinese elements" a core element has become the design belief of many national tide brands.

In recent years, in the tide of many brands, the original design brand represented by STRETAG is emerging.

From the early days of a Taobao store to more than ten shops in North China, STRETAG has only been used for 5 years.

In 2018, known as "the first year of the national tide," the annual turnover exceeded 10 million, an increase of 98% over 2017.

STRETAG (Chinese Name: Si ruitage) is a wholly owned company operated by Inner Mongolia SR tiger Clothing Co., Ltd.

By Wu Di, Li Jun, Jiao Kun and other 7 people founded in March 6, 2014.

Si Rui tiger Co., Ltd. is a joint venture initiated by a number of companies and individuals from Inner Mongolia international cultural Cci Capital Ltd, STRETAG.

The company was founded in January 2019 and is headquartered in Hohhot, the Inner Mongolia Autonomous Region.

Si Rui tiger Co., Ltd. is a clothing industry with the characteristics of original trend design, led by hard street style, set up design, R & D, production and processing, entity store and retail business, and brand image promotion.

It is an original English word. It comes from STREET street / street and TAG "label / logo", meaning to become the banner of the street.

In 2014, Wu Di, only 27, was ambitious, leading 6 employees to create the original STRETAG and sell original design products through an e-commerce platform.

Taking street style as the keynote and combining with traditional Chinese style, STRETAG has created a new style of Chinese culture.

As an early Chinese brand with Chinese characters as its design theme, the new design style made the first few products sold out in less than 3 hours.

In the next few years, relying on the original design with unique characteristics, the scale of STRETAG is growing day by day. It has been pformed from the electricity supplier to the entity, and has spread from Inner Mongolia to the whole North China.

Regarding product design concept, Li Jun, chief designer of STRETAG, said that STRETAG, driven by original power, integrated and integrated the western concept of the trend with the steady blood of the East. It constantly absorbed innovative ideas from the perspective of internationalization. Taking Hiphop, rock and roll, extreme sports and video games as the design elements, combining the elegant and quiet traditional Chinese culture and adding STRETAG humorous expressions, it added more "fun" on the basis of hard street style, and tried to create a real, positive and interesting way of life with young people.

Adhering to the corporate values of being sincere, honest and honest, STRETAG always insists on the extreme quality of products, and constantly improves the comfort of clothing. Combined with the ingenuity of China and China, it has formed a complete product line covering hat products, T-Shirts, shirts, sweaters, jackets, trousers and peripheral products in a relatively short period of time.

STRETAG constantly strives to make every product into China's smart fashion art by constantly upgrading its fabric quality, edition originality and intelligent manufacturing technology.

Insisting on the double track operation of STRETAG between the electricity supplier and the retail store, Tmall electric flagship store, Taobao outlets store and many other e-commerce outlets have been set up, and dozens of physical stores covering Inner Mongolia, Liaoning, Hebei, Henan and Shaanxi provinces.

In addition to original costumes, STRETAG is also a promoter of the vigorous development of youth culture.

Since its inception in 2014, STRETAG has cooperated with many other youth cultural activities such as Iron Mic rap competition, 3V3 blue war and International College Football League. In 2017, STRETAG joined hands with the Inner Mongolia retail giant, Victoria Group, to jointly launch the 70th Anniversary Limited products of the Inner Mongolia Autonomous Region Cheng Li, offering gifts for the prosperity of their hometown.

From Inner Mongolia to become China's trend

The masterpiece, showing the world Chinese art and China's wisdom, is the focus and vision of STRETAG's development.