Chengdu Made China'S "Tianfu Dress" Heading For CHIC2017 (Autumn)

From October 11, 2017 to 13, China International Clothing and Accessories Fair 2017 (Autumn) will be held in Shanghai, focusing on the "best products" and the "industrial overall situation". Based on the innovation of garment industry, we will gather experts from various aspects of the garment industry to jointly promote the development of China's garment industry.

This time, the Chengdu pavilion to highlight the characteristics of Chengdu, set up the "Chengdu made" industry benchmark for the image of Chengdu's "Tianfu dress" led by Chengdu made famous brand redI Boer, golden flute and Sichuan Shu heritage brocade culture enterprise, etc., gathered together to appear.

The 2-B123 booth of the most beautiful women's wear exhibition area will surely attract the attention of the world again, thus leading the Chengdu home textile and garment industry to take the branding and personalized upgrading and development road.

The event, the exhibition of Tianfu formal dress, will further enhance the exchanges between Chengdu and other garment industries around the world, improve the market share of Chengdu's creation around the world, boost the upgrading of Chengdu's manufacturing industry and move towards internationalization.

Tianfu formal dress

Since the main leaders of Chengdu were put forward in Pengzhou in November 2016, Pengzhou has finally formed the three stage of the Chengdu World Tourism Organization through the integration of all parties' strength, through sample collection, centralized research and development, and customized production.

Tianfu dress is made of natural silk fabric, highlighting the concept of green environmental protection. The color uses high saturation rosy red or sapphire blue collocation, gorgeous and generous. The double deck design of the cuffs makes the whole atmosphere steady; cuffs and neckline patterns, using Shu brocade technology, makes 7 pandas lifelike, reflecting the cultural characteristics of the Shu area; the handwritten Shu Shu seal Book button is playing the role of finishing touch in the western style profile.

RaidyBoer ray de Bohr

Ray Tibor clothing is a company with a high degree of internationalization, centered on the operation of high-end clothing brands.

After more than ten years of development, the enterprise has successfully integrated the international brand resources, design resources, operation management resources, supply chain and market resources together, forming the core structure of the international multi brand operation of the company.

Ray Tibor (Raidy Boer) development is not restricted to the original single Italian style. It absorbs the advanced culture and fashion trend from all over the world, adopts the world advanced technology and equipment design and research and development, achieves the high quality of products through strict quality management, and continuously increases the intrinsic value of the brand.

Its GHILARO brand uses high-quality and popular surface accessories resources from all over the world to integrate the elegance of Italy taste and style with the harmony and refinement of Oriental design.

Become the mainstream of young fashion.

Ferrante, another brand of men's clothing, uses the natural selection of cotton, linen, silk and wool to make bold application of colourful colors. The unique knitting technology is used to make the "king of knitting" and "the colorful world of men" become the pronoun of Ferrante.

Golden flute

Sichuan Jindi Clothing Co., Ltd. was founded in 2008, all of which were designed and manufactured by the European first-line brands from OEM to ODM at the beginning of the year. In 2014, it started the pformation and upgrading, and created the brand HELLOPOCKET of the advanced business travel portable goose garment brand. The dream of one day is that the advanced goose dress of MADE IN CHINA will be sold all over the world like the French goose down brand MONCLER and the Canadian outdoor goose dress brand CANADA GOOSE.

The intangible cultural heritage Shu embroidery

7000 years ago, the ancestral home of the ancestors of the Chinese ancestors, the silk legends were woven into silk, and the Yellow Emperor wore the beautiful legend of hanging clothes to govern the world. In the Warring States period, the wise Shu people invented the world's first multicolored Shu brocade of programming technology, weaving the beautiful silk of the rainbow, "Shu Brocade".

Shu embroidery, the autumn color plateau, is 7.5 meters long and 3.4 meters high. It was completed by 35 embroidered nun for more than 3 months. It was displayed in the Great Hall of the people in Beijing. It was decorated in the East and West Hall of the Standing Committee of the National People's Congress.

"Furong carp" is also one of the representative works of Shu embroidery. Shu embroidery is best at embroidering carp. Even if there is no water ripple in the whole work, the carp can feel lively and energetic in the water.

As the earliest silk weaving art, Shu Brocade passed through the "South Silk Road" in the Warring States period more than 3000 years ago, and arrived in Burma, India and Egypt. Subsequently, along with the "Northern Silk Road" came to Central Asia, Europe and other countries, along with the "maritime Silk Road" to Japan and the South Asian countries.

Shu brocade, which combines human wisdom and art, has not only crossed the region, but also became the earliest messenger of peace in the Shu Kingdom, and also a historical witness of Shu culture in the past 3000 years.

After refining the artistic value and cultural connotation of Shu embroidery, it can be applied to modern dress design, which can not only activate and protect the traditional skills of Shu embroidery.

It can also add a higher cultural taste to modern clothes.

In a traditional way, it interprets the deep value of culture in commodities, and enables modern clothing to avoid frivolous and superficial aesthetic taste and acquire heavy culture.

In the love of the 5000 year Shu silk culture and Shu Brocade culture, he became the practitioner of Shu Brocade culture, and made the Shu Jin brocade and the Shu Brocade Han costume. He hoped to use the beauty of Shu Brocade to awaken people's attention to the 3000 Shu Shu brocade weaving techniques in the fault.

To promote the globalization of the advanced custom of the ancient Shu and Shu brocade, and let the international friends all over the world understand the story of "Hua Jin Guan City", and set up the "original Shu Brocade" Chinese fashion brand of high custom clothing, hoping to restore the proper position of the costume culture of the Chinese nation on the international fashion dance table.

As an important intangible cultural heritage and a wonderful flower in the history of Arts and crafts, Shu embroidery has a long history and excellent embroidery techniques. It enjoys the reputation of "the treasure of Sichuan". In May 20, 2006, it was included in the first batch of national intangible cultural heritage list approved by the State Council.

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