2016 China International Clothing And Accessories Fair

Market is changing, China

It is also accelerating the pace of pformation.

In CHIC, Chinese apparel people based on the whole industry chain are opening a new upgrade from cultural innovation, technology upgrading to intelligent manufacturing.

They focus on product quality and design creativity. The products exhibited are improved in the overall design level. They pay attention to technological progress and mode innovation. They can not only see the upgrading of garment manufacturing, but also see the multiplication and growth of creativity.

As a multifunction compound

Business platform, CHIC for China

And Chinese costumes provide more innovation and practice of embodiment and communication.

Based on the new normal economy, CHIC is not only a place for business negotiation, channel development, market inspection, but also a display platform for Chinese clothing people. It is also a platform for communication and communication between the apparel brands and the upstream and downstream industries chain.

New industries are ready for new development.

Taking the deep changes in consumption, business and industry into consideration, Chinese costumes are eager to innovate.

Many brands and enterprises that landed on the CHIC are also among the best. They focus on cultural innovation, technological upgrading, intelligent manufacturing, lifestyle and other key points, and bring forth new ideas and brand.

We should deal with the wave of lifestyle consumption.

Exhibitors in the main trend of men's wear, Ba Lu, Hua products customization, AI Yi Ke, Difran and other brands of thermal exhibitors.

The exhibition tour includes shoes, bags, hats, scarves, accessories, glasses and other products. Entering here is like opening up a treasure house for the fashion equipment.

Around culture and design, the most beautiful women's exhibition area is Jebedi, long Tang, private Jane, and so on. The exhibition area of the contemporary Chinese dress shows the Chinese elements such as fragrant gauze, Suzhou embroidery, Yuexiu, Xiang embroidery and so on.

The design power exhibition area shows the maturity of the original designer brand, and the product styles of the exhibitors and designers from the neutral style, the Chinese wind to the dark wind and the European and American trend are more and more diverse.

The global fashion exhibition continues to bring fashion culture from all over the world. It brings together brands from 12 countries and regions from Italy, France, Germany, Latvia, the United Kingdom, the United States, Korea, Japan, India, Brazil, Hongkong, China and Taiwan.

In the ODM intelligent manufacturing and linking future exhibition area, the hot spots of technology upgrading and intelligent manufacturing have been enlarged again.

The high quality manufacturing enterprises in Pinghu, Wenshang, Wenzhou and other places present the current situation.

Technological upgrading, design upgrading and intellectual upgrading in manufacturing.

Here, we can see that Chinese garment manufacturing is no longer just a synonym for good quality and cheap price.

Kai Shang technology's 3D virtual fitting technology, Toyama machinery's 3D clothing contest static display, EPSON's clothing printing technology reproduced the current fashion manufacturing intelligent and technology production prospects.

Apart from the exchange and docking of the exhibition area, the colorful activities will focus on the current development and open up audio-visual for people in the industry.

"Fun + innovation"

Many interesting and interesting special lectures have been presented, such as "how to exploit the big event marketing", and so on. "Smart Stores - pformation and upgrading of clothing industry, smart stores, the breakthrough of garment industry pformation and upgrading" and other activities have brought new brain storming. "New fashion of clothing under net red live mode, from buyers to sellers shows", "how to play the net red marketing of clothing brands" opens a new window of "net red" mode; besides, there are also activities focusing on practical cooperation, such as "Xinjiang textile and garment industry investment cooperation Fair".

Precision docking, field results blossom everywhere

"This time I'm looking for a fashionable sweater on CHIC."

Like Chen Xuemei, purchasing manager of Tsun Sen Garments Co., Ltd., more and more professionals come to visit with a clear purpose. This has led to more and more efficient and precise business docking and cooperation.

Chunhua Qiushi, CHIC two exhibitions a year is forming a mutually interesting situation, in the spring.

Look at the brand world of flowers, and get real orders from CHIC in autumn. The exhibition results of various exhibition areas, clusters and exhibitors are everywhere.

As a professional audience, the GIOVANNI FABIANI brand booth in Beijing exhibition area has also placed 400 pairs of shoes and orders of up to 400 thousand yuan in the exhibition hall of Italy, and has 400 stores in the whole country with the operation of chain retail mode. In the exhibition, a group of children's functional shoes were booked on the KIDY brand booth from Brazil on the same day. In addition, cooperation with two Korean enterprises was made. One fruit, as a professional online children's wear brand, reached the cooperation intention with a Han of the 3 hall A area.

Judging from the past exhibitions, the purchasing managers of shopping malls are the main force of professional spectators.

The autumn exhibition has welcomed the complex passenger flow mainly based on fashion buyers, pformation agents, distributors, shopping malls and so on. Diversified demand has brought more and more business opportunities.

In the interview, Wu Wei, chairman of Da Xiong Feng Trading Co., Ltd., a professional spectator, said that coming to CHIC every year has become a habit of his own. He can not only purchase good products, but also be sensitive to the latest trends. He has brought many of his partners to the exhibition this year.

Zhang Jie, the marketing manager of the Holy Land knitting market, is also learning the latest buyer's mode of operation with the help of CHIC. "The buying system is a new phenomenon for our agents. CHIC is the most direct window for us to understand the latest changes in the operation of the market."

China today

And the fast and changeable consumer market highlights the indispensable role of CHIC in the development of enterprises.

More and more brand enterprises, manufacturing enterprises, clothing related related industries and terminal channel providers are involved in CHIC, and each has their own income.

The exhibition is closed, and the exhibition is still fermented.

CHIC2016 the autumn show is falling down, but the scene is still tense before the closure. No one feels time is passing.

And the energy that the exhibition platform brings to these brands and enterprises will continue to ferment.

"Casual wear is a business card in Wenshang. Once again came to CHIC, we hope to use this platform to start the brand influence of Wenshang casual wear, while helping enterprises expand their horizons, accept more fresh messages, and strengthen business cooperation."

Yang Feng, Secretary General of clothing trade association of Wenshang County, commented on CHIC's feelings.

Due to the remarkable effect of the last exhibition, the company approached the new customers from the exhibition site, and the follow-up cooperation gradually deepened.

"Every exhibitor has received more than ten merchants' cooperation intentions only at the scene, and many businessmen have decided to arrange subsequent factory visits."

Yang Feng said.

On the first day of the exhibition, the bailing company received 1 million yuan of trousers orders from the Pinghu exhibition group, which can be regarded as the "heavy first order" of the CHIC2016 autumn exhibition.

"CHIC shows the best in China.

The exhibition focuses on improving brand exposure and enhancing popularity in the apparel and apparel industry and business circles.

Chen Yanrong, the founder of Hennessy bear brand, has been presenting the brand for fourth consecutive times.

In just a few years, Hennessy has set up terminal stores in department stores such as Wangfujing, MAE ye and Wanda. Its brand has also entered the overseas markets such as the US, Singapore and Thailand.

The EYOEN brand from Korea, after attending the CHIC- trend brand exhibition in March this year, took the new product in October, and the brand leader said that it passed in March.

Orders received at the scene have been up to 300 million won.

The designer's platform has attracted lots of attention, thanks to the superb printing and embroidery techniques displayed in the "design power" exhibition area.

Wang Zifei happily shared the 3 day business results after the exhibition: "the exhibition was successfully held, and the total number of ordering merchants was more than 160."

In the overseas exhibition area, the European exhibitors represented by France, Germany and Italy are mainly looking for agents and brand collection shop resources, while the South Korean exhibition group takes the new order as the main purpose.

On the three day's feedback, most of the exhibitors were satisfied with the results of the exhibition, and even if the global economy was cold, they always had confidence in the Chinese market.

In 2017,

It will extend the exhibition function in a new form and upgrade the service system in an all-round way, so as to enhance the value of the exhibition platform.

CHIC2017 spring exhibition will integrate terminal channels, understand trend trends, gather quality resources, and divide them into the most beautiful women, fashion men's wear, bright children's clothing, creative leather feather, fashion accessories, design power, global fashion, ODM intelligent manufacturing, supporting resources, and Exhibition CHIC- trend show and PH VALUE.