"Made In Zhejiang": Brand Building Promotion Association Will Be Established

In recent years, manufacturing capacity and competitiveness of "made in Zhejiang" has been increasing continuously from "flood irrigation" supply to fine products.

Three years ago, Zhejiang took the lead in launching the "Zhejiang manufacturing" regional brand construction project.

Today, the "Zhejiang made" brand promotion work has achieved initial success: it has carried out the "Zhejiang manufacturing" pilot cultivation industry 91, pilot and nurturing 344 enterprises, formulated and promulgated the "Zhejiang manufacturing" standard 45 items, and 29 leading enterprises have obtained 47 "Zhejiang manufacturing" certification certificates.

Standards are the support of Zhejiang's manufacturing brand cultivation.

Yesterday, the "Zhejiang made" brand building promotion association was officially unveiled, and the main task of the association was to promote the formulation of the "Zhejiang manufacturing" standard.

As one of the first batch of enterprises certified by "made in Zhejiang", Ningbo YOUNGOR group has upgraded from manufacturer to standard maker, and has developed two national standards, which has been widely applied in the industry.

Only one piece "

"It has condensed 8 invention patents, and the iron free grade is far higher than the national standard, and the quality is comparable to the international standard.

Nowadays,

Shirts have the highest market share in the country.

Li Rucheng, chairman of YOUNGOR group, pointed out that only by attaching importance to brand and pursuing innovation can enterprises have core competitiveness.

Hangzhou steam turbine Limited by Share Ltd, a representative enterprise of high-end equipment, takes the international advanced standard as the benchmark and actively adopts advanced manufacturing standards to integrate with the international market. It has become the second company in the world that can provide 100 thousand KW above industrial turbine technology and products to the market besides SIEMENS.

"We will select the best products in manufacturing enterprises in the province, and then invite social organizations to set standards for these products.

In the process of making these standards, enterprises are involved in it, and it is a complete marketization process.

Zhejiang province "Zhejiang manufacturing" brand promotion association director Shu Yinggang said.

According to the briefing, the promotion meeting was co sponsored by a group of leading industry, universities, research institutes, testing and certification bodies. It mainly undertook the work of standard establishment, certification supervision and brand cultivation of "made in Zhejiang", and every year it will promote the development of not less than 100 items.

"Standard.

In addition, the list of Zhejiang provincial quality award 2015 was announced yesterday.

Zhejiang Wanfeng world steam turbine Limited by Share Ltd and Zhejiang Xizi Fu wood Motor Co., Ltd. won the "Zhejiang provincial government quality award 2015".

Zhejiang double ring drive machinery Limited by Share Ltd, Zhejiang Jie Li Ya Limited by Share Ltd, giant stone Group Co., Ltd., Zhejiang Kaiyuan Hotel Management Co., Ltd., Zhejiang Geely Holding Group Company Limited, Zhejiang southeast network frame Limited by Share Ltd, Ningbo AUX air conditioning Limited company 7 enterprises were awarded the "Zhejiang provincial government quality award nomination Award" in 2015.