The Fifteenth China Pregnancy Baby Show Focuses On China's Baby Industry To Seize Market Opportunities.
The average annual increase in population is 16 million, 2015 CBME, China focuses on the changing baby industry.
As the world's second largest consumer of pregnant and infant products, China is constantly warming up.
Pregnancy baby market
Apparel manufacturers, both at home and abroad, are marching into this market, trying to seize the last high ground of the garment industry.
The world's leading exhibition of pregnancy and baby show -- the fifteenth CBME
China pregnancy baby show
The children's Wear Exhibition (hereinafter referred to as 2015 CBME China) will be opened on 22-24 July 2015 at the Shanghai New International Expo Center.
New trends such as the emergence of O2O and cross-border electricity providers, and the influx of new brands at home and abroad will aggravate industry competition or will lead to breakthroughs and changes in the industry.
This exhibition will focus on the industry's concerns in the forward-looking perspective, and promote the development of the baby industry through many bright spots and activities.
The demand for baby products has been upgraded, and 2836 brands around the world are focusing on new products.
The 2014 national economic and social development Bulletin shows that China's population increased by 16 million 870 thousand in 2014, an increase of 470 thousand over 2013.
As the market continues to heat up, the demand for products is increasing.
In 2015, the CBME China exhibition area increased to 205000 square meters, exhibitors reached 2147, bringing together the world's baby products, lathes, steam seats and furniture, food, health products and snacks, toys, educational and souvenirs, children's wear, baby clothes,
Children's shoes
And accessories, gowns, underwear and accessories.
Including Pigeon, Babu, Barbara, Britax, king, dorel, Fei Xue, good kids, Hape, Haier, Heinz, CO Sheng, Hui, Hui Le, Kiddy, ME&CITY KIDS, MGM, wood play family, Nestle, Hush Puppies, AVENT and so on, 2836 famous brands from around the world will focus on the latest products and ideas. More than 700 brand-new brands will debut in 2015 CBME China.
Overseas brands from Australia, South Korea, the United States, Taiwan, Spain, Hongkong, the United Kingdom, Southeast Asia and many other countries (regions) constitute the largest international exhibition group in Chinese history, bringing together nearly 200 exhibitors and more than 700 international brands to meet the procurement needs of overseas new products and display the top quality products and services of the international standard. CBME
2015 CBME China Pavilion distribution map
Competition intensifies the need to break through the homogenization of products, the first exhibition of 153 innovative products.
Under the fierce competition situation,
Baby industry
In order to avoid the homogenization of products, all parties have higher requirements for new product quality and independent innovation.
2015 CBME China will continue to promote industrial innovation in the future direction and outstanding development, helping the industry to grasp the latest product trend of the baby industry.
The 6 major categories, 153 new innovative products of Yun Yingtong, which have been screened by professional organizations, will be displayed in real time in 2015CBME China's eastern check-in hall. It will help Yun Yingtong buyers to purchase outstanding new products in the 2015 industry and market fronts. First, grasp the latest trend of products and avoid the homogenization of products.
As the industry's most eye-catching awards and top honors, 2015 CBME AWARDS will present all the awards shortlist at CBME China and accept the vote of pregnant and infant producers.
This year, CBME Awards first added the most popular consumer brand award to explore the latest consumer demand. At the same time, in order to further promote the innovative design and market popularization of children's safety seats, we set up the best steam seat product in the "innovation product award".
2015 CBME China will showcase 153 new products for the first time.
The importance of fashionable children's clothing highlights the latest trend of children's wear from 2015 Cool Kids Fashion Shanghai.
In 2015, children's clothing sales force increased, and mother child store sales and gross sales jumped to the top of all categories (source: "2014 CBME baby and baby industry survey report").
However, there is no effective way to contact the famous children's clothing brands at home and abroad in China's infant and child care industry. When the 80 and 90's young parents are more inclined to have a sense of design, fashion and personalization,
Children's wear
At that time, the industry knew little about the texture, fabric, style and how to match the fashionable children's clothing.
With the 2015 CBME China's 2015 Cool Kids Fashion Shanghai fashion children's Fair (2015 Cool Kids Fashion Shanghai), a high-end platform for business elite and well-known brands will be set up. There will be 67 famous fashion children's brands from 18 countries in 5000 square meters of exclusive exhibition space.
2015 Cool Kids Fashion Shanghai will also join hands with WGSN, Peclers Paris, Zhong He fashion and other global leading fashion forecasting and trend analysis institutions to unveil the popular trend of children's wear in the autumn and winter. Through the trend forums, fashion design show, children's wear design competition, children's fashion show, Tong Zhuangbo Museum and other exciting activities, we will present the top fashion children's wear event.
In order to help mothers and baby shop salesmen in depth understanding
fashion
Children's wear and matching skills to enhance the sales of children's clothing category in maternal and child shops, the tenth fashion salesperson skills contest will be "children's wear" as the final event at 2015 CBME in China. The 24 finalists will have different styles according to the theme of different seasons.
Clothes & Accessories
Match and win.
The new trend brings new opportunities and challenges. CBME China will join hands with authoritative bodies and people to understand.
In 2015, the industry of baby and baby was in the process of pformation. Industry related people needed to understand the actual impact and Countermeasures brought about by the new trend.
In July 21st, as a symbolic dialogue platform for China's baby and baby industry, the 2015 China CBME Seminar on the development of China's baby pregnancy industry will release the 2015 CBME survey report on China's baby and baby industry for the first time, and interpret the industrial development trend and share the results of real business intelligence with the Kantar Retail, Nelson and other authoritative experts and senior pregnant and infant experts in the keynote speech of Himalaya industrial center in Shanghai.
On July 22nd -24, the 2015 CBME workshop will also focus on the hot topics such as children's business status, digital marketing, commodity procurement management and so on through the theme of "how the shopping center is going to win with children" and "system upgrading" from the traditional purchase of goods to scientific procurement, and the "consumer insight of China's mother to child online shopping market".
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