No One Enters The Shop, Does It Feel Any Problem?

Business is particular about "time, place, and people". First of all, no one will be foolish enough to open a shop in a sparsely populated place. The location and location of the shop must be taken into consideration. If it is not occupied, it will definitely occupy the right place. Therefore, in the process of store operation, there is no customer, for a large reason, it is in itself. When these situations arise, think about the improper aspects of doing business.

There are usually three states of sale:

1, marketing: looking for customers and selling products to customers.

2, marketing: let customers take the initiative to find you;

3, waiting for sale: stay in the store and wait for customers to come to the door.

Shopping guide often has five kinds of complaints, five "weird":

The reason why sales are not good is because there is no sales promotion, and there is no discount. Shopping guides like sales promotion, and people like to shop in crowded places, so that they do not need any sales skills and efforts.

However, many brands do not promote sales throughout the year, no less than ten percent off sales, whether in business or holidays.

In doing so, not only did we find a way to solve the problem of selling goods, but also made our customers more loyal.

Sales promotion is a poison, it is suicide, it hurts the brand once at a time. The more you use, the more you will hurt.

Apart from having a negative impact on the brand itself, the sales promotion has the effect on employees: let employees only sell the money they like and do not sell when they are not active.

Most of the shop assistants are waiting in the store, waiting for customers to come.

If there are no people in the shop for a few hours, shopping guide is not trying to attract customers into the store. Instead, it will say, "Why are so few people today?"

The weather is not good, or the temperature is inconsistent with the product.

Many shopping guides are empty in their working hours, not for their inner love, but for the sake of their inner love.

Have to work, just work as a profession.

They often say that with such a salary, they have to do so many things. Why? He didn't expect that wages came from hard work, rather than from good service to the customers, rather than by the boss.

It's so weird and weird. In the end, I blame the boss. The boss is not good at everything. The shop is not good at all. Go ahead! I didn't expect to change a place. The situation has not changed. It seems that the boss is not good enough all over the world.

So, what should we do in light hours?

There is no need to practice matching, send new letters to VIP, call VIP, and display.

Maybe many stores have related requirements.

But why is it not effective to ask for it?

Let's check whether there are a few points:

1, the requirement is not quantified (for example, after the new photo, the letter is sent to VIP. It should be 3 sets of new matching photos per day for VIP, the phone call for VIP, and 10 VIP calls per person per day).

2, executable and diligent Supervision: is there any relevant regulation and supervision after the request? Is there any reward and punishment measure? If there is a problem in execution, is it necessary to bear relevant responsibilities? Is everyone proficient in it?

3, is there any time limit (for example, what to do before 12 noon every day)?

According to the above criteria, rearrange your management standards, and set a clear time node for things that you do not want to do.

After finishing your work, you should constantly monitor and even form habits.