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How To Make Promotions For The Children'S Clothing Store?

2014/2/19 21:02:00 75

Baby DressFranchised StorePromotional Activities

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< p > > a href= "//www.sjfzxm.com/news/index_c.asp" > pregnancy baby dress < /a > in this part, it is mainly to solve two problems: to determine the theme of activities and the theme of packaging activities.

Are prices, discounts, gifts, raffle, coupons, service promotions, demo promotions, consumer credit, or other promotional tools? What promotional tools and promotional themes should be chosen, taking into account the goals, conditions and circumstances of the event, and the budget and distribution of promotional expenses.

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< p > what is the current situation of the children's clothing franchise brand in the market? What is the purpose of developing this activity? Is it to deal with inventory? Is it to increase sales? Is it to attack competitors? Is it new product listing or enhance brand awareness and reputation? Only when the purpose is clear can the activity be targeted.

What needs to be emphasized here is that because the difference between the brands of Chinese baby and infant clothing is not so obvious as that of adults, it is necessary to make clear the difference between the competitors and the brand before implementing the activity, even if it is subtle, and ultimately strive to make the brand's advantages stand out.

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What is worth noting is that this part is the core part of the plan of < a href= "//www.sjfzxm.com/news/index_c.asp" > promotional activities < /a >. We should strive to innovate, make the activities with P's shock and exclusiveness, so that people really want to buy your baby clothes and products, at least remember.

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< p > pregnant and infant clothing joined in deciding on the theme, we should, as far as possible, "drag the tiger's skin to make the flag" as much as possible, and dilute the commercial purpose of the promotion so as to make the activity closer to the consumers and more to impress the consumers.

Generally speaking, pregnant and infant clothing is a dual consumer group facing parents and children, so for parents, it is possible to highlight the themes of "environmental protection, health care and intelligence" to a large extent, and for children who are a direct consumer, they are interested in the theme of "fun and fantasy".

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< p > to expand the effect of the promotion of pregnant and infant clothing, it is not only necessary for shopkeepers to do a good job in sales promotion, but also to observe market dynamics in time, to know when to promote sales, when to increase sales promotion efforts, and when to change sales promotion strategies.

Approaching the performance of baby clothes this year depends on whether sales promotion is successful.

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< p > > a href= "//www.sjfzxm.com/news/index_c.asp" > clothing store < /a > new preferential treatment, old sales promotion and other measures to promote consumption will be concentrated on display.

A good sales promotion strategy and train of thought should be put into practice.

Shop assistants will focus on promoting sales on holidays.

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< p > when a salesperson indicates sales promotion, his diction should be polite, which is mainly expressed in honorific.

The greatest feature of honorific is: courteous, warm and solemn.

When using honorific, we must pay attention to time, place and occasion.

When you use honorific words, you should pay attention to using "you" instead of "you". This is a way of respecting customers.

It is necessary to remember the customers' surnames and identities as soon as possible, so that customers can feel respect and eliminate intimacy and intimacy as soon as possible.

In addition, cold words are the beginning of honorific, and the use of cold words often give customers a good impression on you.

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