UNIQLO Launches An Official Mobile Phone Application Fashion Brand To Seize The Palm Market

< p > a lot of new network media in Hefei will launch the palm client APP download. With the advent of the Internet age, the traditional department store industry has joined the Internet age. The fast fashion brand UNIQLO has also launched the mobile APP application and beachhand market. The brand and department stores try to get the Internet tested, and the mobile phone is full of discount information from the major brands and shopping malls. < /p >
< p > recently UNIQLO UNIQLO introduced the UNIQLO APP, which mainly includes browsing UNIQLO news, querying shop information, checking commodity handbooks, checking sales promotion pages, shopping in mobile mall, and scanning two-dimensional code. At the same time, it also offers coupons function, which can enjoy discount when shopping in physical stores. Many Hefei Universo fans have been downloading on the Internet, which once caused a fashion storm. < /p >
< p > in fact, earlier, many brands such as ZARA, Gap and Uniqlo have opened their online stores and mobile APP in China. Many of them have been criticized for their "poor operation experience". Retailers have implemented the strategy of expanding their stores, and they finally realize that the growth of performance does not necessarily depend on the expansion of the area. Fast fashion brands Zara and H&M are also rapidly shifting competition to online sales. < /p >
The prospect of the P market has been gradually highlighted. Now, the "Internet Tour" has also attracted the participation of department stores. Social networking, entertainment, shopping and even life are all concentrated in the mobile phone. Without going out, you can grasp the latest discount information, and the concept of "shopping before shopping" has also promoted the revival of traditional department stores. < /p >
< p > Golden Eagle Business Group palm Golden Eagle APP Hefei area was launched at the beginning of this year, with palm client, becoming the first place in Hefei department store. Before "palm Golden Eagle", the bazaar group of Hefei's major shopping malls has created a "two-dimensional code" era for consumers, and sales information and market dynamics can also be easily grasped. < /p >
< p > if it is the general trend that all major brands do online shops and release mobile APP, will the war become more intense due to the addition of department stores? And every market is doing its own innovation in the face of the changing era and the constant competition between businesses. The Internet age is no longer limited to brands or shopping malls. As long as creative idea is available, it will become the leader of the next creative mode. < /p >