Ray Tibor Won The "Jack Eighth China Clothing Brand" Potential Award.

The brand positioning is very clear. It aims to provide real international quality enjoyment for the elegant men who pursue quality life in the world, such as political elites and business novice, and constantly introduce and integrate the international resources injection brand genes. So far, the Italian style elegant product style has formed "quality, taste and delicacy", which has constantly created business miracles for the clothing industry. Since 2006, the brand has landed in the "Florence PITTI IMMAGINE UOMO" world top men's Wear Exhibition in Italy with the high-end international men's wear image and strong overseas resources strength, and has been competing with many international brands such as Armani, Hugo Boss, Ermenegildo Zegna, Salvatore Salvatore, Raidy, and 1881. Since the founding of the 2000, Ray Tibor (Raidy Boer) has In overseas markets, brands have registered and licensed to sell in more than 30 countries and regions such as China, Italy, the United States, Germany, France and so on. In the Chinese market, the southwest region is also the core stronghold to establish a nationwide marketing network. It can be said that Ray Tibor (Raidy Boer) is a rare international brand in the field of men's wear, which can firmly occupy the Chinese market and open up vast fields in overseas markets.

But whether it is the integration of strong overseas sales and quality resources, or the rapid expansion of domestic stores, it is Ray Tibor (Raidy Boer) laying the way for the future "internationalization" development strategy. If Ray Tibor (Raidy Boer)'s first ten years are to accumulate its own hardware strength through the upgrading of R & D design and product quality, then, now and even in the next ten years, Ray Tibor (Boer) has entered a golden period of upgrading "soft power" by constantly "shaping and managing brand". This year, with the relatively slow development trend of the global economy, the brand has invested a lot of manpower, material resources and financial resources to participate in CHIC2012, aiming at fully opening up Asian emerging markets represented by the Chinese market. In the future, in China, Ray Tibor (Raidy Boer) will balance the development of the blank areas in the north and South markets: consolidate the existing base areas in the southwest, Southern China and East China, and will also be ready to go northward and rapidly open up the vast prospects of the northern region. In the Asian region, China will expand its potential positions in Southeast Asia, Japan, Korea and Russia through the east wind of the Chinese market. It is reported that Ray Tibor (Raidy Boer) not only needs to expand its territory in the field of business expansion, but also takes a step forward in brand building and public relations communication. In early 2011, it established a strategic partnership with the world's top ten public relations company, KETCHUM (triumph public relations). "KETCHUM (triumph public relations)" began to help enterprises and brands conduct a series of brand strategy upgrading actions, such as market research, enterprise culture construction, brand strategy formulation, brand PR promotion, and so on, which greatly enhanced the brand's reputation and popularity in the international market. In the future, Raidy Boer, a public relations consultancy strategy for this kind of international brand building, will become a normal development. The brand will be further promoted and promoted in the field of global men's wear. It will become more and more perfect and enjoy international fame. Ray Tibor!