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Jiangnan Woman Tao Yumei: Brand Clothing Is A Kind Of Responsibility.

2010/6/7 11:22:00 44

Jiangnan Woman Tao Yumei Brand Clothing Responsibility

In Nanjing, few people do not know "Tao Yumei".

This is not only a person's name, but also a brand.


Tao Yumei seems to be a real Jiangnan woman with a delicate beauty. She was infatuated with Chinese traditional art from childhood. When she was a teenager, she was a famous painter Li Wanfen, specializing in calligraphy and painting. She was influenced by national culture and art from childhood.

After graduating from the Suzhou arts and crafts University in 1985, Tao Yumei was assigned to a large clothing enterprise in Nanjing to preside over the design and development of the new product, which lasted for ten years. It was the first time in 1985.

When she found that she had more things she wanted to do, she gave up the iron rice bowl and started her own brand clothing company.

It is also interesting to say that when Tao Yumei was worried about what his brand must be called, she suddenly discovered that the name was taken by her parents. Tao Yumei, even with his clothing brand, was both Chinese and unique. So she decided to register her company and brand with her own name "Tao Yumei".


When the company was founded, the clothing market in Nanjing had very few famous brands, and the Chinese clothing market was almost blank.

She wants to create "Tao Yumei" brand, not only to capture a business opportunity, but also to express a love for Chinese traditional culture.


Tao Yumei and fewer than 20 employees started their own business starting from ten sewing machines, a side lock machine and an ironing machine.

After ten years of struggle, the present Nanjing Tao Yumei clothing design industry Co., Ltd. has developed into a modern garment enterprise integrating design, production and sales.

Now, Tao Yumei company will launch more than ten new products every month, the market will be spread throughout the large and medium-sized cities of the whole country and Japan, the United States, the United Kingdom, France and other places.

Recently, Tao Yumei also worked with Nanjing Brocade Factory to develop the application of ancient brocade in clothing.


For Tao Yumei, it has been a responsibility not only for success but also for years.

"I want to be responsible to every customer, to be responsible for my brand, and to be responsible for my name, because now" Tao Yumei "is not just my own.

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